Strategic Inevitability Workshop
Nonprofit strategy for a world that won’t stand still.
A free 60-minute live workshop for nonprofit leaders.
Anthem Creative is trusted by
The future doesn’t stand still anymore.
Traditional strategic plans assume the future stands still, at least long enough to be (somewhat) predictable. That world doesn’t exist anymore. What good is a linear 5-year plan in a world where 100 years of innovation is being condensed into the next 3? It’s like trying to predict where a napkin that’s been picked up by a tornado will land.
Exponential change is causing the gap between strategic plans and operating plans to collapse, and a strategic plan that takes months to develop is obsolete by the time the board approves it.
Strategy is more vital than ever, but nonprofits need new approaches that flex as fast as things are changing. Status quo is a death sentence, and the organizations that will thrive are adapting to the realities of an exponential world.
Our Strategic Inevitability Framework is designed for organizations that are fit for speed and ready to meet the demands of the moment.
Developed from 10 years of building strategies for hundreds of nonprofits and battle tested to meet the unique needs of nonprofits today.
- Start with your why and what isn’t changing.
- Zero in on 12-month goals and objectives.
- Identify all possible paths.
- Ruthless prioritization.
- Nimble action plans.
- Continuous evaluation.
An adaptable execution roadmap that keeps your why at the centre, anchored to your actual capacity, that everyone can follow to make accomplishing your most important goals inevitable.
Strategy, at its core, is simply prioritization. A set of rules for knowing what to say yes to, what to ignore, and where to focus.Graeme Watt, Principal of Strategy, Anthem Creative
Five stages. One plan.
In this workshop, the creator of Strategic Inevitability walks you through the 5 stages of Anthem’s proprietary framework and the tools we use at each step. Walk away with the templates and tools you need to create your own roadmap.
Envision
3-year outlook + 12-month objectives
- Champagne Moment
- Defining the Sandbox
- Stakeholder Identification and Prioritization
- BRAVE Framework
Explore
Identifying a multitude of options.
Brainstorm all viable options, ideas, and tactics without judgement.
- Priority brain dumpWhat do we need to prioritize for our Champagne Moment to become inevitable?
Eliminate
Ruthless Prioritization.
Identifying the vital few from the trivial many.
- LICE Framework
- Dotmocracy
- Priority Pyramid
Execute
Building the Roadmap.
- Action plans + RACI
- Timeline Layering
Evaluate
What’s working? What changed?
- 90-day check-in
- Progress updates
- Pyramid review
- Stop/Start/Keep/Tweak
Free · 60 minutes · Wed, Nov 18, 2026 · 12:00 PM MT
By the end of the workshop you’ll...
- Understand how to apply the Strategic Inevitability framework in your nonprofit.
- Have access to your own Miro board to build your customized roadmap.
- Receive a detailed guide with prompts to guide you.
- Get access to the workshop replay to share with teammates and revisit as needed.
Agenda
| ~5 MIN | The landscape | How the strategy landscape has changed. Cementing your why. Introduction to Strategic Inevitability. |
| ~10 MIN | Envision | 3-year horizon, measurable 12-month objectives. Anchoring to capacity and stakeholder value. |
| ~7 MIN | Explore | How to get every viable option on the board, without judgement. |
| ~9 MIN | Eliminate | LICE, Dotmocracy and the Priority Pyramid: narrowing to the vital few. |
| ~7 MIN | Execute | Action plans + RACI and timeline layering: turning priorities into a roadmap. |
| ~5 MIN | Evaluate | The 90-day check-in that keeps the roadmap current. |
| ~4 MIN | Your toolkit | Your Miro board, the digital workbook and the replay, and how to use them with your team. |
| ~13 MIN | Q&A | Your questions, plus an optional next step for teams that want help. |
Graeme teaches each stage and shows it on a real anonymized example. You build your own roadmap afterward, at your own pace, with the Miro board, the workbook and the replay. Not a trends talk, and not a pitch deck.
Nonprofit leaders who set direction.
- Executive Directors and Nonprofit Leaders
- Marketing and Communications Directors
- Development, Advancement and Philanthropy leaders
- Teams heading into annual planning, a campaign, or a rebrand
Graeme and the Anthem team have helped 300+ nonprofits amplify their impact through human-centered marketing and storytelling, work that has helped raise more than $150M. Before Anthem, he spent a decade leading nonprofit organizations, including as founding Executive Director of an organization he built from the ground up.
He also hosts Amplify Good, a podcast for nonprofit leaders about becoming more human in a world of exponential change.
Want us in the room?
Build your roadmap yourselves after the workshop. Or have Anthem facilitate it live with your decision-makers. No hard sell in the workshop. Clarity first.
$1,200 CAD approx. US$850
- 3 hours, live on Zoom
- Mini Sprint fee credited on projects of $15K+ CAD (approx. US$10.5K+) started within 60 days
- Add a facilitated 90-day check-in: $500 CAD (approx. US$350)
$7,950 CAD approx. US$5,600
- Full day facilitated by Graeme Watt + Anthem experts
- Includes one facilitated 90-day check-in (valued at $500 CAD, approx. US$350)
- Sprint fee credited toward projects of $50K+ CAD (approx. US$35K+) started within 60 days
- Built for organizations with a $100K+ CAD annual marketing budget (approx. US$70K+)
On your fit call, we’ll check two things: roughly what your annual marketing budget is, and whether your Executive Director or decision-maker can be in the room. Annual marketing budget under $100K? The Mini Sprint is built for you.
FAQ
Is this free?
Yes. Registration is required for the Zoom link and calendar invite.
What time is it where I am?
Wed, Nov 18, 2026, 12:00 to 1:00 PM Mountain. That’s 11:00 AM Pacific, 1:00 PM Central and 2:00 PM Eastern.
Will we build our plan during the workshop?
No. Graeme teaches each of the five stages and shows them on a real anonymized example. Afterward you get your own Miro board, the digital workbook with prompts, and the replay, so you and your team can build your roadmap at your own pace.
We already have a 3-year plan. Is this for us?
Yes. We keep the 3-year outlook and the why. This workshop is about turning it into no more than three 12-month objectives and a prioritized roadmap that gets done.
Does this replace the need for a strategic plan?
It replaces the long, linear plan, not strategy. You keep a living 3-year outlook, 12-month objectives and action plans you revisit every 90 days. If your board or funders require a formal plan, you can turn those outputs into one.
Can’t we just ask AI to write our plan?
AI can draft a plan in an afternoon. It can’t get your leadership to agree on the three objectives that matter, or decide what you’ll stop doing. That choosing, and the ownership that comes from doing it together, is what this workshop teaches.
What happens after the workshop?
The framework’s fifth stage, Evaluate, is a 90-day check-in: pull out your Priority Pyramid, review progress, and decide what to stop, start, keep or tweak. You can run it yourselves. The full-day Strategy Sprint includes one facilitated 90-day check-in, and Mini Sprint teams can add one for $500 CAD (approx. US$350).
What do the Sprints cost, and which one fits us?
The Mini Sprint is $1,200 CAD (approx. US$850) for 3 focused hours on Zoom. The full-day Strategy Sprint is $7,950 CAD (approx. US$5,600), is facilitated by Graeme Watt and Anthem experts, includes one facilitated 90-day check-in (valued at $500 CAD, approx. US$350), and is built for organizations with a $100K+ CAD annual marketing budget. The Mini Sprint fee is credited on Anthem projects of $15K+ CAD (approx. US$10.5K+) started within 60 days. The full-day Sprint fee is credited toward projects of $50K+ CAD (approx. US$35K+) started within 60 days. Not sure which fits? Book a 15-minute fit call. USD figures are approximate.
Is this a sales pitch?
No. Graeme teaches the framework. The Sprints are mentioned once, at the end, for teams that want facilitation.
Will there be a replay?
Yes. Everyone who registers gets the replay, to share with teammates and revisit as needed.
Can I bring a colleague?
Yes. Invite your ED, marketing lead or development lead. A +1 is welcome.
Is this only for Canadian nonprofits?
No. Anthem is based in Edmonton and works with nonprofits across North America. The workshop is open to nonprofit leaders wherever you are.
Ready to make your next 12 months inevitable?
Save my seatRegistration opens on Zoom.